Mambu is the leading SaaS core banking engine. If you’re a customer of the largest digital bank in the EU, then you’ve probably interacted with our platform and didn't even know it. We are at the heart of what makes digital banks and lenders work - the system that processes banking transactions and updates accounts and other financial records from deposits to loans and credit balances. But Mambu is different. We are not just cloud-native, lean and flexible - we are helping to revolutionise financial services globally. We are in a growth phase and we’ve only just begun.
To help us on our mission, we bring together people with the best skills and attitude. It doesn’t matter where you are from, what matters is the impact you have and your passion to make a difference.
We are looking for a Digital Marketing Specialist, Asia-Pacific, to execute the digital marketing strategy in the region. The ideal candidate has both the experience and talent in building digital programs that bring the target audience through an engaging journey.
In this role, you are responsible for the operations and execution of the digital marketing strategy in Asia-Pacific to create the customer journeys to drive customer engagement, and ultimately provide ROI reporting on digital performance marketing activities.
What You’ll DoCollaborate with local & global teams of digital marketing, field marketing, content marketing, designers, product managers, sales and external agencies to deliver the digital marketing strategyCreate integrated inbound marketing campaigns that are aimed at achieving our goals and objectives, applying an in-depth knowledge of inbound marketing tactics to select appropriate activities and channels that deliver resultsDeveloping and executing SEM strategies, managing Paid Channels, improving conversion rates, testing and refining website and contents to improve user journey and conversion ratesIntegrated marketing knowledge with key focus in digital marketing planning and data-driven implementation. Ability to lead, assess and drive digital marketing solutions with agenciesContent Management of Mambu.com websiteDay to day management of content into social channels (primarily LinkedIn, Twitter), acquisition of relevant new contact data, conversionProvide support for all field marketing programs in APAC to build the Mambu brand, generate new sales leads, accelerate the sales cycle and maximise conversions