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Job description

Mambu is the leading SaaS core banking engine. If you’re a customer of the largest digital bank in the EU, then you’ve probably interacted with our platform and didn't even know it. We are at the heart of what makes digital banks and lenders work - the system that processes banking transactions and updates accounts and other financial records from deposits to loans and credit balances. But Mambu is different.  We are not just cloud-native, lean and flexible - we are helping to revolutionise financial services globally. We are in a growth phase and we’ve only just begun.
To help us on our mission, we bring together people with the best skills and attitude. It doesn’t matter where you are from, what matters is the impact you have and your passion to make a difference.

We are looking for a Digital Marketing Specialist, Asia-Pacific, to execute the digital marketing strategy in the region. The ideal candidate has both the experience and talent in building digital programs that bring the target audience through an engaging journey.
In this role, you are responsible for the operations and execution of the digital marketing strategy in Asia-Pacific to create the customer journeys to drive customer engagement, and ultimately provide ROI reporting on digital performance marketing activities.

What You’ll Do

  • Collaborate with local & global teams of digital marketing, field marketing, content marketing, designers, product managers, sales and external agencies to deliver the digital marketing strategy
  • Create integrated inbound marketing campaigns that are aimed at achieving our goals and objectives, applying an in-depth knowledge of inbound marketing tactics to select appropriate activities and channels that deliver results
  • Developing and executing SEM strategies, managing Paid Channels, improving conversion rates, testing and refining website and contents to improve user journey and conversion rates
  • Integrated marketing knowledge with key focus in digital marketing planning and data-driven implementation. Ability to lead, assess and drive digital marketing solutions with agencies
  • Content Management of Mambu.com website
  • Day to day management of content into social channels (primarily LinkedIn, Twitter), acquisition of relevant new contact data, conversion
  • Provide support for all field marketing programs in APAC to build the Mambu brand, generate new sales leads, accelerate the sales cycle and maximise conversions
  • Who You Are

  • Ideally 3-5 years of strong marketing experience and understanding of marketing fundamentals 
  • Strategic & hands-on: From developing the digital strategy to creating and managing digital campaigns that work
  • Digital practitioner in B2B technology with demonstrable and well-rounded experience in SEO/SEM, email marketing, social media, programmatic, display, website optimisation
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Up-to-date with the latest trends and best practices in search engine marketing
  • Strong analytical skills and experience generating SEM reports
  • Familiarity with A/B and multivariate experiments
  • Self-motivated team player and experienced in working with global teams
  • Experienced in building, implementing and reporting on campaigns using HubSpot, Salesforce.com, and Google Analytics
  • Why Mambu?

    About us

    Mambuvians come from over 30 countries across six continents. Over the years we have become increasingly diverse in perspectives and ideas. To us, diversity is a company-wide value, and a strategy to boost productivity and to leave a positive, global impact on our industry. From Europe to Asia, and the Americas - Mambuvians are experts at collaborating globally.

    We are a no nonsense company that loves a good challenge and is fostering a culture of a great work-life balance. Our perks range from a 4-day-working-week in summer, to extraordinary team getaways.

    Building on collaboration and trust, we created a true ownership culture, which is integral to our success. We help and empower each other to make decisions that can have a lasting impact on our business, and influence thousands of customers and millions of their end users world-wide. Are you up for it?

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    Why us?