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Job Description
What you'll be working on:
- Objectives:
- Responsible for hitting key performance metrics including engagement and audience growth
- Organically grow our audiences & build our community
- Support Mambu’s positioning and brand awareness by creating engaging content
- Help position key stakeholders as thought leaders
- Regular reporting on key performance metrics
- Voice of Mambu:
- Define, implement and evaluate Mambu’s social media strategy
- Amplify our global themes through engaging social media campaigns
- Conceptualise, curate and produce dynamic content, as well as write and edit all social copy, maintaining Mambu brand look, feel, and tone
- Drive organic awareness of Mambu across primary social platforms, maximising reach, relevancy, and brand voice
- Monitor and advise on trends in social media tools, applications, channels, design and strategy
- Create a regular publishing schedule and leverage the right tools to manage and promote content
- Implement a content editorial calendar to manage content and, together with Global Programs Manager, plan specific, timely marketing campaigns synched with the global marketing plan
- Work closely with Content, design, product, commercial and HR to support campaigns
- Position key global Mambu stakeholders as thought leaders by creating and posting relevant content through their social media channels
- Community participation:
- Develop and expand the community, manage it, turning fans into customers and customers into advocates
- Monitor and guard Mambu’s online reputation
- Monitor, listen and respond to users in a social way while cultivating leads
- Develop the community, manage it, turning fans into customers and customers into advocates
- Influencer engagement:
- Identify and engage with key influencers in finance, engineering, technology and other relevant trends
- Partner engagement:
- Work closely with the Mambu’s partner community to create social media campaigns and increase visibility of our partnerships
Who you are:
- You understand the power of social media - and know how to wield it
- You know what gets buzz and can use data to boost our social media wellness
- A good collaborator with forward-thinking ideas about social media engagement, along with great writing and visual skills
- Being a good, creative writer is a must
- Deep knowledge and understanding of social media platforms, their respective participants (LinkedIn, Facebook, Twitter, Instagram, YouTube, etc.) and how each platform can be deployed in different scenarios
- Experience in fintech and/or banking is preferable
- Demonstrates social customer service techniques such as empathy, patience, advocacy and conflict resolution
- Possesses great ability to identify potential negative or crisis situations and can apply conflict resolution principles to mitigate issues
About us.
Mambuvians come from over 30 countries across six continents. Over the years we have become increasingly diverse in perspectives and ideas. To us, diversity is a company-wide value, and a strategy to boost productivity and to leave a positive, global impact on our industry. From Europe to Asia, and the Americas - Mambuvians are experts at collaborating globally.
We are a no nonsense company that loves a good challenge and is fostering a culture of a great work-life balance. Our perks range from a 4-day-working-week in summer, to extraordinary team getaways.
Building on collaboration and trust, we created a true ownership culture, which is integral to our success. We help and empower each other to make decisions that can have a lasting impact on our business, and influence thousands of customers and millions of their end users world-wide. Are you up for it?
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